Shop Local, Shop Dawson & Daisy

The end of freshman year of college usually brings bittersweet goodbyes, anticipation for three months of no class attendance and exams, and hopes of working out hard enough to lose the “Freshman 15.” For Gabby Gary, on the other hand, the summer after her freshman year was spent building her own business from the ground up. Fast forward, Gabby has graduated from Purdue and has the full-time job of owner and chief buyer of Dawson & Daisy.

West Lafayette Storefront

Dawson & Daisy’s West Lafayette store is located in Wabash Landing Shopping Center.

Inspiration

While Gabby’s family currently resides in the West Lafayette-Lafayette area, she was born in New Orleans and moved around a lot throughout her childhood. While she has had many “hometowns,” Gabby says that the south is where she feels most at home. That is why in Dawson & Daisy’s Instagram bio the boutique is described as, “unique with a southern edge.” The unique part comes into play with the quantity of items that Gabby stocks in the store to ensure that every customer feels special in the clothes they purchase from Dawson & Daisy since they won’t see 10 other people wearing the same thing.

History

Dawson & Daisy originally started as an online-only operation run out of the Gary’s home. During the summer after Gabby’s freshman year at Purdue, the Gary’s had vacation plans that did not allow Gabby ample time to also have an internship. She decided to explore her passion for fashion that summer when she realized that it was absolutely possible for her to start her own online boutique. After a year of growing a loyal customer base, Dawson & Daisy became a brick-and-mortar boutique in May 2017. Six months later, it moved to a larger retail space in Wabash Landing Shopping Center in West Lafayette. In December 2017, she opened opened a Broad Ripple Bungalow location.

Merchandise

Originally, the store was going to just be called, “Daisy.” However, Dawson joined the picture when Gabby knew that she wanted a boutique that would cater to both women and men. The Daisy section offers women tops, bottoms, and dresses perfect for going to class or for your next date night. The Dawson section offers men comfortable t-shirts, sweatpants, and accessories. The home decor sections offers candles and signs to accent your living spaces. Finally, the beauty section features bath products and makeup to help spruce up your self care routine.

For Gabby, as chief buyer, trends are not important when she is deciding what to carry in her store. She explains, “I am all about classic style…I try to buy things that will extend your hard-earned money.”

D&D Fitting Room

It’s all in the details when you visit Dawson & Daisy… even the fitting rooms are aesthetically pleasing!

The Boutique Experience

Imagine having an entire boutique to yourself and an associate to act as your own personal shopper during your entire trip. That is the experience you have when you step into Dawson & Daisy. In addition to having unique, one-of-a-kind items, Dawson & Daisy hopes to differentiate itself with outstanding customer service that matches the South’s standards of hospitality.

One of Gabby’s favorite memories with a customer was when she helped a mother and a daughter pick the perfect outfits for the daughter’s senior pictures. It took some trial-and-error, but Gabby could tell that her attention to detail and determination to find the perfect combination made the daughter feel incredibly special. That is the experience that Gabby hopes every customer has when they visit one of Dawson & Daisy’s boutiques.

Candles

Currently dreaming about this West Lafayette-themed home decor

How to Shop

Dawson & Daisy is located in the West Lafayette Wabash Landing Shopping Center between Panera Bread and Scotty’s Brewhouse. Their hours are 10 a.m. to 8 p.m. on Mondays through Saturdays and 11 a.m. to 4 p.m. on Sundays. You can also shop online or through the store’s instagram page.

For more information about this shop and others in our area, visit HomeOfPurdue.com.

Purdue University Student, Lauren Pannell, shares this blog.

Purdue Graduate Gifts

IMG_0184Purdue Commencement is almost upon us! May 13-15, Purdue Grads will make their graduation walk with pride and a wonderful feeling of accomplishment for all of their hard work to successfully graduate from one of the top schools of our nation. A Purdue Graduate can proudly boast this wonderful success as a Purdue degree will lead to so many bright opportunities in his or her future.

Personally, from living in this area and also working with many Purdue students, I always enjoy giving a nice, personalized gift to those who accomplish this amazing achievement. There are so many wonderful local stores that have Purdue gifts that are perfect for making lasting memories.

DSC00824One unique shop is Interior Objects. They have an area that is all Purdue that includes glassware, serving dishes and really neat photo frames. When my brother in-law achieved his Masters from Purdue a few years ago, we bought him a photo frame that had a vintage look. On graduation day, we took his photo and added it to the frame.  He now lives in Washington D.C. and the frame is in on his fireplace mantel!

Looking for a one of a kind gift? Linda Elmore from Something Special creates hand blown glass necklaces. She can make them in pretty much any color, and add braille to them so they can say any message one wants. Last year, one of my dearest friends graduated from Purdue, and I asked Linda to create a gold and black necklace that said “Purdue Pride” on it. My girlfriend was thrilled and shares she wears it all the time!

Gretel’s Fine Gifts is another specialty shop that offers Purdue items. When my husband and I were first married, my in-laws bought us a bunch of Purdue designed dishes (see photo above) from Gretel’s and they have been perfect for hosting big parties. Or even small dinner nights when there is a basketball game on, I will grab the plates to use to cheer on our Boilers!

Vintage! Main Street Mercantile is home to vintage Purdue clothes including dance outfits, baseball uniforms, band outfits, sweatshirts, etc. They have a huge space dedicated to Purdue and is a great shop to find a gift that will make a lasting memory!

IMG_4567If you are looking for a smaller gift item that is sweet and delicious visit Kathy’s Kandies.  She has Purdue themed candy items. One I recommend is the Black and Gold popcorn. It is a small bag of fresh popped popcorn and is a perfect item to add to a graduation bag!

Find the perfect gift this year for your Purdue Graduate!  To visit these shops and other great shopping locations in Lafayette-West Lafayette, Indiana, visit our website at www.HomeOfPurdue.com.